Patagonian Spirit Träkál Wants to Become America’s Next Bartender Favorite

Naturally-distilled spirits are often the results of uniting together ingredients of a particular region. In many places, there’s a tradition of creating an identity through the delicious act of drink making. That’s why Sebastian Gomez found it so confusing Chilean Patagonia, an area renowned for its natural landscape, was lacking a liquid identity the bar […]

Why Liquor Makers Are Promoting Cocktails Over Shots

When Italian liquor giant Campari Group bought Grand Marnier in 2016, it had a problem and her name was “GrandMa.” “They were called GrandMa shots,” said Ugo Fiorenzo, managing director of Campari America, explaining how consumers would often order Grand Marnier at the bar. “Shots. A lot of shots–it is not so premium.” The new […]

Indulge in Cocktails and Street Food Inside a Subway Station at New York’s Merchants’ Gate

In New York City, you can drink on a boat that never moves, in a bar the size of a tollbooth with virtually no exit, behind a freezer door in a deli, on rooftops overlooking the Hudson River, and makeshift rooftop bars gazing over the concrete that makes up the town. You can drink in […]

Is Music the Secret Ingredient to Your Next Favorite Drink?

Would you play a song specifically for the listening pleasure and perfect pairing with a cocktail? Though a variety of factors make a quality product, a recent study examining music’s impact on cheese suggests food and beverage makers might want to consider purchasing a Spotify Premium account. Switzerland’s Bern University of the Arts recently released […]

A Tequila Sommelier on How to Drink Mexico’s Favorite Spirit

Put the salt and lime away–there’s no room for them at Audrey Formisano’s tasting table. The tequilera, or tequila sommelier, wants everyone who visits her for a tequila tasting at Marriott Puerto Vallarta Resort & Spa to forget that the spirit may have been an accomplice to soul-crushing hangovers during their college years. Tequila, she […]

Meet the Data-Obsessed Collector Tracking Whiskies Going for Millions on the Auction Block

There are three types of buyers for the world’s rarest Scotch whiskies: drinkers, collectors, and investors. Andy Simpson is all three. “Today’s collectors provide liquid for tomorrow’s drinkers,” says Simpson. What he means by that is there’s a symbiotic relationship between the three: if people drank all the Scotch made in the past, there would […]

The Coastal Canadian Town Where the Cocktails Taste Like the Nature Surrounding It

The adventure of visiting the beach resort of Tofino on British Columbia’s far west coast starts when you get on the flight. There’s no easy way to get there: once you make it to Vancouver, it’s either a combination of a ferry ride and a multi-hour drive, a seaplane hop, or a short flight in […]

How to Get the $1,000 Mint Julep Being Served at This Year’s Kentucky Derby

The Mint Julep has been the official cocktail of the Kentucky Derby since 1939, shortly after the end of Prohibition. While thousands of the cocktails will be sold at this year’s race on May 4, Woodford Reserve is already selling an exclusive $1,000 version of the cocktail. The limited-edition drink will be served in an […]

Low ABV, Fruit-Flavored Beers Are Having a Moment

If drinking a beer outdoors this spring reminds you of wandering through the fruit aisle at your favorite grocery store, you probably aren’t alone. Fruit-flavored beer with an alcohol by volume (ABV) of less than 4.2%–compared to the average 5% ABV –has emerged as a serious contender among newer craft beers. But what actually makes […]