Major League Soccer Will Allow Gambling, Liquor Sponsors for Jerseys and Stadium Rights

Major League Soccer unveiled sweeping changes to its commercial sponsorship guidelines Wednesday that allow its 24 clubs to secure jersey and stadium naming rights sponsorships with sports betting and liquor companies. The changes, which take effect immediately, put North America’s top professional soccer league far afield of its larger counterparts at the National Football League, […]

Alcohol-Free Bars Caught on in the U.S. and U.K. But Can They Go Global?

In the United States, there’s the salad bar. In Italy, you take your espresso at the bar. In Japan, standing sushi bars are popular destinations. Caf?s and restaurants–institutions at the core of human interaction–take divergent shapes within different cultures. A bar provides patrons with a universally accepted environment: Walk in, sit down, and order an […]

Low ABV, Fruit-Flavored Beers Are Having a Moment

If drinking a beer outdoors this spring reminds you of wandering through the fruit aisle at your favorite grocery store, you probably aren’t alone. Fruit-flavored beer with an alcohol by volume (ABV) of less than 4.2%–compared to the average 5% ABV –has emerged as a serious contender among newer craft beers. But what actually makes […]

Put a Cork in It: Drinking a Bottle of Wine Per Week Is as Bad as Smoking 10 Cigarettes, Researchers Say

If you think a glass of wine a few nights a week can’t be that bad for your health, consider that it could be the healthy equivalent of smoking five to 10 cigarettes. That’s according to a new study published in the journal BMC Public Health, in which researchers looked at how one type of […]